Products That Count
Products That Count

Product Management Associate - DepuySynthes Joints/Digital/Power Tools

Johnson & Johnson

Johnson & Johnson

Mexico City, Mexico
Posted on Thursday, May 11, 2023


Depuy Synthes Mexico , is recruiting a Product Management Associate , located in Mexico City . DePuy Synthes, the Orthopaedics Company of Johnson & Johnson, provides one of the most comprehensive Orthopaedics portfolios in the world that helps heal and restore movement for the millions of patients we serve. DePuy Synthes solutions, in specialties including joint reconstruction, trauma, craniomaxillofacial, spinal surgery and sports medicine, in addition to the VELYS™ Digital Surgery portfolio, are designed to advance patient care while delivering clinical and economic value to health care systems worldwide. Building on our proud product innovation and legacy of industry firsts, we are reimagining the orthopaedic landscape with new advancements in medical technologies and digital surgery across the entire continuum of care to Keep People Moving today and tomorrow. For more information, visit The PMA role is critical to shaping the ongoing success of the business both developing and executing new strategies and helping to propel us into being the number one option in joints & power tools.

• Accountable for product marketing and strategic planning for assigned products;

• Work with regional marketing team to plan and execute product development and growth strategies;

• Contribute to the development of brand strategies for products, services, and programs including value propositions, segmentation, positioning, and lifecycle management;

• Design and drive the go-to-market strategy for entire product portfolio;

• Lead new product launch, ensuring market opportunity, product positioning sales message, sales strategy, sales pricing, inventory, and sales promotion;

• Analyze competitive activities, market research, medical and sales data analytics to determine franchise' potential growth and profitability;

• Lead transactional & strategic pricing activities;

• Ensure best in class promotional materials for assigned products;

• Remain connected with market needs through frequent interaction with customers and sales representatives, attend industry meetings, review medical journals, etc;

• Partner closely with sales teams to gather input on customer needs and ensure strong alignment with marketing strategy;

• Build collaborative relationships with surgeons and key opinion leaders to identify unmet portfolio and customer needs for assigned product categories;

• Support and guide sales team members on sales objectives and marketing projects;

• Provide technical support to the salesforce to enable effective communication of product messages;

• Prepare product forecasts and constantly monitors inventory levels, liaising closely with Supply Chain to ensure that supply timelines are met;

• Collaborate with internal and external partners to ensure alignment between demand and supply;

• P&L management and budget control of the responsible products;

• Manage the A&P budget aligned to the brand & portfolio strategy;


Education: University / Bachelor’s Degree or equivalent is required;

• 3 years of professional relevant commercial experience including sales and/or marketing;

• Experience in marketing and product management / strategy;

• Experience in product launches;

• Fluency in English;

• Experience in Medical Devices / Medtech is strongly preferred.