Product Marketing Manager, Developer Advancement
Apple
Marketing & Communications, Software Engineering, Product
Cupertino, CA, USA
Posted on Friday, November 10, 2023
Key Qualifications
- Lives / loves software technology
- Obsesses over emerging technologies and future trends
- Can communicate to developers
- Can deliver valuable information to developers via demos / presos / customer stories
- Ability to execute strategically in an agile framework with a focus on measurable outcomes
- Success in product marketing, typically for 8+ years, preferably in a multi-product software company
- Empathy for and understanding of the developer persona; ability to attain expert understanding of Claris’s development platform
- Curiosity, inclusivity and focus on encouraging positive relationships with people in different subject areas and at different levels
- Ability to influence leaders and build trust and mutual respect across functions and across all levels of the organization
- Excellent communication and presentation skills, with an interest in communicating sophisticated concepts in a simple and easy-to-understand manner
- Self-starter with an ambitious mentality with experience working on complex, ambiguous projects across multiple teams
- Creative approach to new ideas, embrace experimentation with new initiatives that fuel growth
Description
As Product Marketing Manager, Developer Advancement you will be responsible for:
- Empowering Claris’s GTM organization by developing compelling messaging frameworks and product value propositions for various audience segments
- Articulating the value of incremental releases to Claris products while ensuring the platform as a whole is positioned correctly and promoted effectively
- Engaging directly with developers; must be able to present and/or demonstrate Claris products and product roadmap credibly
- Collaborating with product and marketing leadership and business partners across the organization to develop a strong understanding of the product roadmap; run the marketing roadmap
- Collaborating closely with the Claris Community team to drive meaningful, useful conversations in our community forums
- Partner with Revenue Marketing to create and maintain successful nurture and retention strategies
- Deeply understanding the developer’s pain points and the differentiated value of our product
- Creating and maintaining product- and solutions-centric content on the Claris website