Product Manager, Ad Platforms
Apple
Product
Cupertino, CA, USA
Posted on Tuesday, October 17, 2023
Key Qualifications
- Minimum of 2 years of Product Management experience, preferably in digital advertising technologies (auction, ranking, pricing, inventory allocation, or yield management)
- Proven experience in defining measurable and interpretable success metrics and rallying cross-functional teams to achieve them
- Customer-centric mindset, with the ability to define and prioritize use cases and customer objectives
- Strong track record of collaborating with engineering and data science teams to develop, launch, and improve ad optimization algorithms
- Proficiency in SQL and experience in analyzing complex, large-scale data sets to form hypotheses, evaluate experiment results, identify product opportunities, and measure success
- Exceptional written and verbal communication skills, with the ability to clearly and concisely convey results and opportunity areas to cross-functional teams and leadership
- Proactive, curious, and excels in a fast-paced environment with a high degree of ownership and accountability
Description
- Define product success criteria, establish a framework for making business tradeoffs, and develop strategy to drive sustainable improvements to marketplace health by balancing business, advertiser, and user needs.
- Collaborate with business, sales, and product teams to understand business objectives and specific customer segments’ needs
- Define the product vision, breakdown complex problems into creative, short-term and long-term solutions, and take ownership of prioritizing and driving quarterly improvements to key business metrics
- Formulate clear and measurable hypotheses for how to improve success metrics, work with engineering and data science teams to test hypotheses, and make decisions based on experiment results
- Collaborate with engineering and data science teams (including Ad Serving, Experimentation, and Privacy) to develop, launch, evaluate, and improve ranking, pricing, and inventory allocation algorithms.
- Produce high-quality 1-pagers, product requirements, and presentations, to convey opportunity areas, experiment results, recommendations, and product strategy to cross-functional teams and leadership on a regular basis
Education & Experience
BS or MS in Computer Science, Statistics, Math, Operations Research, Economics, or related areas