2024 University Graduate - Product Marketing Manager, Creative Cloud
Adobe
Our Company
Changing the world through digital experiences is what Adobe’s all about. We give everyone—from emerging artists to global brands—everything they need to design and deliver exceptional digital experiences! We’re passionate about empowering people to create beautiful and powerful images, videos, and apps, and transform how companies interact with customers across every screen.
We’re on a mission to hire the very best and are committed to creating exceptional employee experiences where everyone is respected and has access to equal opportunity. We realize that new ideas can come from everywhere in the organization, and we know the next big idea could be yours!
The Opportunity
Millions around the world use Adobe Creative Cloud to power their creativity. Adobe Creative Cloud All Apps is the individual subscription plan to access top creative apps like Photoshop, Illustrator, Premiere Pro, Acrobat, and more. Adobe’s ultimate creative toolkit, the plan now includes access to new generative AI features across products.
We’re looking for a Product Marketing Manager to oversee and future proof the Creative Cloud All Apps plan for individuals. In this role, you will be responsible for building the strategic pillars of the business, monitoring financial performance, updating messaging and positioning, and owning the voice of the All Apps customer. You will work with multiple cross-functional teams across multiple regions (LATAM, EMEA, APAC).
What You’ll Do
Understand, size, and communicate big bets for the business to inform yearly planning
Monitor and analyze financial trends of the business; provide in-depth commentary on trends in partnership with Finance
Understand value proposition of Creative Cloud All Apps and articulate this value to cross-functional Campaign and Growth teams.
Build empathy with subscribers of the Creative Cloud All Apps plan through market research, insights, and customer interviews
What You’ll Need to Succeed
Currently enrolled in a full-time MBA program graduating between December 2023 - June 2024
Experience in strategic advisory, marketing and/or product management
Ability to build a strategy and roadmap based on data analysis, market and customer research, and user experience findings
A customer centric approach
Outstanding analytical skills to identify, analyze and use qualitative and quantitative data to advise recommendations
Excellent interpersonal and communication skills – written and verbal
At Adobe, for sales roles starting salaries are expressed as total target compensation (TTC = base + commission), and short-term incentives are in the form of sales commission plans. Non-sales roles starting salaries are expressed as base salary and short-term incentives are in the form of the Annual Incentive Plan (AIP).
In addition, certain roles may be eligible for long-term incentives in the form of a new hire equity award.
Adobe is proud to be an Equal Employment Opportunity and affirmative action employer. We do not discriminate based on gender, race or color, ethnicity or national origin, age, disability, religion, sexual orientation, gender identity or expression, veteran status, or any other applicable characteristics protected by law. Learn more.
Adobe values a free and open marketplace for all employees and has policies in place to ensure that we do not enter into illegal agreements with other companies to not recruit or hire each other’s employees.